Advertising Deadlines-

Upcoming Issues Ads Due July/August May 23, 2008 september/October July 21, 2008 November/December September 26, 2008 January/February May 29, 2007 Sep/Oct July 27, 2007 Nov/Dec September 27, 2007

Submitting Ad Materials LDSLiving prints direct to plate. All ads must be submitted in a digital format, preferably via FTP site or on CD-ROM, and must be accompanied by a high-end four-colored digital proof. Proofs must be made directly from the file provided. Ad files less than 1 meg in size can also be emailed. When sending electronic files, please also send a printed proof to the address shown below. Please let your ad representative know how you will be sending your files. No film will be accepted. Instructions for using the FTP site: Use an upload utility to access ftp.halescreative.com input the username “ftpclient” input the password “letmein”. No account name is necessary. Choose “LDSLiving” and upload your file. Send files on CD-ROM, as well as printed proofs, to: LDSLiving, Inc. PO Box 970370 Orem, UT 84097-0370 (Telephone 801-373-2053) Email address: adinfo@ldsliving.net (Note: if file size is larger than 10 meg, please upload the file to the FTP site as shown above instead of emailing it.) Upon receipt, all advertising materials will be inspected for compliance with required specifications. Materials that do not comply with these specifications may either be rejected or be subject to additional charges. Please include all fonts, artwork, and linked images. Check and thoroughly review your materials to ensure that all images, typography, and other elements display as expected. Acceptable File Formats The following file formats, if properly prepared, are accepted: PREFERRED: PDF files, prepared as high-res press optimized files with fonts embedded and high-res, CMYK images files embedded (See PDF Files, below). EPS or TIF files created from applications such as Photoshop or Illustrator. Files must be high-res, CMYK with embedded images and fonts (see Self-enclosed Graphic Files, below). Specifications for PDF Files LDSLiving Magazine prefers that ads be submitted as press-optimized PDF files, distilled using Adobe Acrobat Distiller. Some software, such as Adobe Photoshop, Illustrator or InDesign, can “save as PDF” from within the software, BUT PLEASE DO NOT CREATE PDF FILES THIS WAY. Instead, save your ad file as an eps file, then run the eps file through Acrobat Distiller, choosing the “press-optimized” or “PDF/X-1A” option. Other page layout software may require that you “print the file to disk” as a postscript file, then run the file through Acrobat Distiller to create a press-optimized PDF file. While PDF files can be size-efficient, they must

also be produced correctly in order to print correctly. If submitting PDF files, please ensure that: your PDF is press optimized your PDF contains only high-resolution images (300 dpi when the image is at 100% of the reproduction size) Low resolution images downloaded from the internet (72 or 96 dpi) cannot be used. your PDF contains only CMYK images (RGB images cannot be used) your PDF has fonts embedded Specifications for Self-enclosed Graphic Files If submitting self-enclosed graphic files please only submit TIF or EPS files. JPG or GIF files are not permitted. Files must be 300 dpi or greater at their intended size (1:1 ratio). Images that are taken from or used on the Web (i.e., 72 or 96 dpi) or other lower resolution files are not permitted. For comparison, a 5”x7” RGB 72dpi image is 709KB, a 5”x7” CMYK 300dpi image is 12.1MB. Specifications for Supporting Files and Other Ad Materials Convert all Pantone/spot colors to CMYK. Unless specific arrangements have been made with your ad representative, PANTONE or spot colors are not permitted. Fonts must be level 1 Postscript format. TrueType fonts (“TT” and/or most Windows based fonts) are not permitted. Please redesign/resave your layout using appropriate font formats, contact your ad representative for assistance, or our art department may be able to convert your fonts to the right format at the rates below. Bleeds on full page or spread ads must be pulled out .25” (1/4”) past the edge of the page on all applicable sides. Supporting graphic files must be saved in either TIF or EPS format and saved in CMYK color. JPG, GIF, BMP formats and/or RGB color files are not permitted. Do not use the 5-file DCS format. Graphic files must be 300dpi or greater at their intended size (1:1 ratio). Images that are taken from or used on the Web (i.e. 72 or 96dpi) or other lower resolution files are not permitted. By comparison, a 5” x7” RGB 72dpi is 709KB, a 5” x 7” CMYK 300dpi image is 12.1MB. Making Changes to Ad Materials If you prefer, LDSLiving Magazine’s art department can provide in-house production assistance and make any file changes (except changing layout format) at the rate of $60/hour (adding 20% for rush changes, ads submitted after the ad close deadline are subject to rush charges.) Please contact your advertising representative for details. (The minimum correction charge is $30.) The publisher reserves the right to reject any advertising materials that do not complement the mission or image of the magazine. Materials that do not meet mechanical specifications or aesthetic standards may either be rejected or be subject to additional charges.

To Reserve Your Space, call (801) 373-2053